We were able to touch upon the Puma Mayze silhouette for the umpteenth time, as it has been on the scene for years and its popularity is unbroken. Since this silhouette has always appealed to fashion-oriented women, this season we lined up two influencers in our campaign who present the latest trends on their channels. With the help of Lina Király and Zóra Palkovics, we directed traffic both offline and online to Playersroom stores and webshop through a City Light and social media campaign. At the event held in the Oh My Green villa, where Puma socks could be decorated with the help of the Kata Szegedi brand, it was just icing on the cake. :)